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    <loc>https://www.evrst.io/blog</loc>
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  <url>
    <loc>https://www.evrst.io/blog/haywirevaluations</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-06-01</lastmod>
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      <image:title>Blog - When Valuations Are Haywire</image:title>
      <image:caption>1 - Future growth projections - MOST important thing. How high are they and do you believe they will come true? Past growth projections are certainly a validation point but they do NOT predict future growth, especially in a down market, and a new world order. 2 - Cash efficiency - Runway, burn, capital raised and future capital requirements... The lower the better. Especially now, if the company is cash positive or even EBITDA positive - This will be valued at a higher premium than it has in the recent past. 3 - Type of revenue - Is it true subscription (SaaS)? Or just subscription-like? Or some combination of SaaS mixed in with other revenue types like services, platform fees, etc. Don't make the silly mistake of placing a SaaS multiple on revenue that isn't SaaS. You'll need a framework for discounting other revenue types.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5e94d320a05eaa156c189650/7145f7c8-d58b-4c63-8207-9a7fa5639f8d/16.jpg</image:loc>
      <image:title>Blog - When Valuations Are Haywire</image:title>
      <image:caption>1 - When will the markets normalize? - Multiples will likely normalize in 12 months. Best case 6 months, worst case 18 months. But, It could take even longer... 2 - What will the multiples be when they normalize? - To me, multiples will normalize to 6-8x ARR, which is back to where they were pre-covid insanity. 3 - There will always be winners and losers in every market environment - Choosing not to invest in a down market, is choosing not to make any money. Even in down markets, the best companies will still garner the highest multiples, which could still be validated at up to a 10x in my mind. Although there will be fewer of them. And the best companies will still be acquired for high premiums. 4 - There are positives in a down market - It's not really doom and gloom. There's less dumb VC capital for investors to compete with (and therefore less silly valuations to contemplate), better and cheaper talent pools, more rational unit economics conversations which to me means more clarity on which investments are actually the good ones (less noise), faster failures for the bad companies (further weeding out the noise), less incumbents cropping up to compete, etc.</image:caption>
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      <image:title>Blog - When Valuations Are Haywire</image:title>
      <image:caption>No one knows for certain, but this post is my opinion from the experiences I've had recently and in the past. My hope is that this can be one data point, among others, that you might contemplate when forming your own opinion - which you must. Whether you are an investor or a founder, you must form your own point of view on this topic if you hope to stay relevant in the world of venture capital. Lastly, placing a valuation on an early-stage venture-backable company is not easy to do, even in times of normalcy. I've seen "narratives" all over the place. The most important advice that I can share, and I believe everyone will agree with, is this: Valuations cannot be calculated in a vacuum. There are many factors at play, and many conditions that make certain factors more relevant for some companies vs others. It is an art as much as it is a science.</image:caption>
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  <url>
    <loc>https://www.evrst.io/blog/5-things-saas-companies-need-to-know-about-calculating-arr</loc>
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    <priority>0.5</priority>
    <lastmod>2022-03-30</lastmod>
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      <image:title>Blog - 5 Things SaaS Companies Need to Know About Calculating ARR - Make it stand out</image:title>
      <image:caption>Example of an ARR Calculation</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5e94d320a05eaa156c189650/c4f22d3f-a82c-4300-b929-7c827e71491c/1.png</image:loc>
      <image:title>Blog - 5 Things SaaS Companies Need to Know About Calculating ARR</image:title>
      <image:caption>1. ARR is a point-in-time number This may seem obvious but, your ARR isn’t a sum of multiple past points in time: It’s an indicator of your future numbers, based on the present. Shockingly often, we see people try to calculate ARR by adding months or points in time. However, by doing this, they’re accidentally inflating a number that isn’t a true representation since ARR is already annualized.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5e94d320a05eaa156c189650/e4f30a83-f417-4688-a720-951e08ac1b99/5.png</image:loc>
      <image:title>Blog - 5 Things SaaS Companies Need to Know About Calculating ARR</image:title>
      <image:caption>5. Regular maintenance is the key to ARR success. If you think you might ever exit or do a raise, you’ll need your ARR. This number is complex and requires accurate records at all times. If you aren’t confident in your number or that you have the data or experience to accurately calculate it, let us know —we’re experts here and can help. If you’re thinking about taking it on yourself, this part may be the most important of all: You need to maintain your records across systems and time.  When contracts renew or move into their next year of a multi-year contract, many customers will upgrade or downgrade. These contract changes will affect your ARR.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5e94d320a05eaa156c189650/0c8c8332-3ef1-4ec4-80cf-e64125534a67/4.png</image:loc>
      <image:title>Blog - 5 Things SaaS Companies Need to Know About Calculating ARR</image:title>
      <image:caption>4. You must accurately represent discounts. Since ARR shows a revenue projection, your calculation should reflect the actual contracted price—not “retail.” For example, if your standard annual price is $20K but a customer signed up under a promo and only pays $18K, you only count $18K toward the ARR. However, if you have a multi-year contract and the discount applies only to part of the term, you should average out the price over the contract’s total number of months to reflect the discount and regular price as they’ll apply. It's also worth sharing that discounts are a hotly contested topic that often gets shoved under the rug. While the above method is most standard, some companies report contracted ARR as if the discount never existed (which is a bit of an over estimation). Instead, they report “billable ARR” in addition to contracted ARR. Billable ARR deducts discounts, backlogged orders, and delayed billing terms in their final number.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5e94d320a05eaa156c189650/d3f95ba3-f93e-4265-8d51-90674510d606/blog+%232+inserts+%2811%29.png</image:loc>
      <image:title>Blog - 5 Things SaaS Companies Need to Know About Calculating ARR</image:title>
      <image:caption>Why is ARR so important for SaaS companies?</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e94d320a05eaa156c189650/0747f044-5fcc-46b8-9bcd-139bd1ca0a25/2.png</image:loc>
      <image:title>Blog - 5 Things SaaS Companies Need to Know About Calculating ARR</image:title>
      <image:caption>2. One-time fees and implementation costs don’t count. ARR indicates future revenue, so it only considers recurring fees. For example, if your company secured a new $50K annual contract with a one-time $3K set-up fee, the number that counts for that specific contract is not $53K; it’s $50K. However, if there’s a yearly maintenance fee on top of the recurring subscription cost, that annual fee would count since it recurs in the future. In short, one-time fees don’t factor into ARR; anything that will register regularly for the duration of the contract does.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e94d320a05eaa156c189650/e387c285-5dd8-4284-b8a2-6ef9fcb32fa9/3.png</image:loc>
      <image:title>Blog - 5 Things SaaS Companies Need to Know About Calculating ARR</image:title>
      <image:caption>3. Free trials don’t count toward ARR. To properly maintain your ARR, you should track it regularly; once a month is fairly standard. Many SaaS companies offer a free trial before starting official service, and while the lengths of those trials may vary, if you’re regularly tracking your number, it’s safe to say you’ll have customers in trials when you pull it. You cannot include trial customers in your ARR calculations. You can only include them once the customer has a signed contract that is active within its paid duration. One thing worth noting here is that, while you should have your true “trial-free” ARR number available to investors, that doesn’t mean you can’t also share with them your projected ARR (should all those trials happily turn into paid contracts). Don’t sell yourself short.</image:caption>
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  </url>
  <url>
    <loc>https://www.evrst.io/blog/early-stage-company-exit-strategy</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-03-30</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5e94d320a05eaa156c189650/e7224c11-9158-4ada-af95-71bdb19c43d6/blog+%232+inserts+%283%29.png</image:loc>
      <image:title>Blog - Is Your Early-Stage Company Ready for a Fundraise or Exit Strategy?</image:title>
      <image:caption>Going through this process comes with a lot of work, which requires significant manpower. Your existing accounting department may be capable, but it’s highly unlikely they’ll be able to thoroughly take on this process in addition to existing work: This is a full-time job that requires dedicated resources, so you’ll need either a budget to hire and dedicate additional staff or bring on an experienced professional firm for the duration of the process (usually 3-5 months if you’re using a professional banker for the transaction or 6-9 months if you’re doing this independently).</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5e94d320a05eaa156c189650/d34bc087-5e8a-43eb-9503-716cd43a9e2f/blog+%232+inserts+%281%29.png</image:loc>
      <image:title>Blog - Is Your Early-Stage Company Ready for a Fundraise or Exit Strategy?</image:title>
      <image:caption>If you answered yes to the above and are ready to move forward, you’ll need to prepare before you engage investors or potential buyers. Take stock of your current financials and put together an investor-ready data room. Make sure to include the following: Monthly financials for the past 3 years, ideally those that have been audited along with trial balances to support the financials. Projections that show your ongoing, continued growth with margins on-par or above industry margins. These projections should usually extend three to five years out. Thorough documentation that backs up all of your projections and financials. This should include signed client contracts, leases, tax data, incorporation documents, vendor agreements, debt and legal agreements, etc.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e94d320a05eaa156c189650/1913d813-89da-4006-987d-b8dfa2a058a6/1.png</image:loc>
      <image:title>Blog - Is Your Early-Stage Company Ready for a Fundraise or Exit Strategy?</image:title>
      <image:caption>Before setting your path, consider what you ultimately want to achieve through the transaction. For example, if you’ve grown your company over time and are hoping to sell so you can retire and completely exit the business, that is your primary goal. But do you want to get out quickly or get maximum value? There is a difference in how you approach the two.</image:caption>
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    <loc>https://www.evrst.io/blog/better-cash-flow-management-in-a-crisis-sx9cr</loc>
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    <lastmod>2022-02-17</lastmod>
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    <lastmod>2022-03-30</lastmod>
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    <lastmod>2020-09-11</lastmod>
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    <lastmod>2020-09-11</lastmod>
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    <lastmod>2020-09-11</lastmod>
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    <lastmod>2020-09-11</lastmod>
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    <loc>https://www.evrst.io/blog/blog-post-two-xf2ag</loc>
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    <lastmod>2020-09-11</lastmod>
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    <lastmod>2020-09-11</lastmod>
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    <lastmod>2024-08-08</lastmod>
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    <loc>https://www.evrst.io/services</loc>
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    <lastmod>2024-08-13</lastmod>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5e94d320a05eaa156c189650/000955cd-eb65-4f4c-aa8c-c549f7cbc085/Leading+as+the+CFO+for+startups%2C+I+had+the+incredible+opportunity+to+help+a+company+steer+from+%244M+to+%2465M+in+revenue+over+12+months.+Through+strategic+financial+planning%2C+building+robust+financia+%287%29.png</image:loc>
      <image:title>Services - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5e94d320a05eaa156c189650/e476ce71-2f43-43c4-8513-a4505ef06b29/Leading+as+the+CFO+for+startups%2C+I+had+the+incredible+opportunity+to+help+a+company+steer+from+%244M+to+%2465M+in+revenue+over+12+months.+Through+strategic+financial+planning%2C+building+robust+financia+%289%29.png</image:loc>
      <image:title>Services - Make it stand out</image:title>
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